MacyMcG Marketing & Strategy
Elevating Today’s Modern Brands
Fractional CMO and strategic leadership partner helping purpose-driven companies create sustainable growth and lasting impact.
Dream it
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Build it
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Grow it
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Dream it • Build it • Grow it •
Dream it. Build it. Grow it.
Transform brand visions into measurable business results with Macy McGinness. Drawing from over two decades of experience turning direct-to-consumer startups into internationally recognized brands, Macy specializes in high-impact consumer marketing strategies that drive sustainable growth for purpose-driven companies. As a trusted independent consultant and partner, Macy delivers the expertise of a seasoned marketing leader with the fresh perspective, entrepreneurial approach, and flexibility your business needs to achieve tangible outcomes.
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Adept at building and scaling consumer marketing and digital commerce functions that drive measurable revenue and multi-channel growth.
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Strategically establish and/or refine brand positioning while uncovering untapped opportunities for deeper audience engagement, acquisition and sustainable growth through consumer centric strategies and innovative solutions.
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Player-coach approach that combines innovative strategic vision with hands-on execution expertise. Adept at building high-performing teams while maintaining a holistic perspective on brand growth and development.
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Expert in crafting compelling copy, precise editing, strategic communications, and dynamic social media content that resonates with target audiences and amplifies brand messaging across all platforms.
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Creating seamless customer experiences across digital and physical touch points that meaningfully connect consumers with products and brand purpose.
